With Ava's photo session, the seed of the Gold Hope Project was planted. - PHOTO COURTESY OF THE GOLD HOPE PROJECT
Four-year-old Ava loved to smile. But one day, she began to lose her balance and had trouble swallowing. After a visit to the doctor for what her parents thought was an ear infection, Ava was diagnosed with a rare and terminal type of brain tumor called diffused intrinsic pontine glioma (DIPG).
“To say we were devastated is an understatement,” Ava’s mother, Cynthia Dawson, co-founder and President of the Gold Hope Project, said in an interview with CURE
After discussing the treatment options available to them, Dawson and her husband packed everything up and moved from their home in Texas to Arizona, where they enrolled Ava in a clinical trial. Once they settled in to their new home, Dawson searched for a family photographer in Phoenix to help capture Ava’s smile forever, but unfortunately, the costs of the move and extra medical bills made it difficult to afford a high-quality photographer.
Luckily, a photographer and friend named Morgan gifted a portrait sitting to Ava and her family, where Ava got to wear a pretty pink dress (her favorite kind) and play with glitter to her heart’s content.
Sadly, Ava passed away in November 2012 at just 5 years old. But with her photo session, the seed of the Gold Hope Project had been planted.
According to the non-profit’s website, “Many families with ill children are emotionally, physically and financially strapped; it is the heart of The Gold Hope Project to take at least one worry off their shoulders and gift them something magical – the smiles of their children frozen in time.”
Once she started the Gold Hope Project, Dawson found an enthusiastic audience. The photographers’ excitement to be involved led to a number of photo sessions for “fighter families” as Dawson calls them. After just a few sessions, it was apparent the Gold Hope Project was a hit.
Thanks to the power of social media and word of mouth – and the talents of the photographers involved with the project – the project spread and the Gold Hope Project took off around the country. “Social media has been a huge reason for the growth we have seen in our organization,” Dawson said.
From a family’s perspective, the process is quite simple. After filling out an application online, the Gold Hope Project works hard to match the family with a local professional photographer. “We’ll see if a local photographer exists in our volunteer network,” explained Dawson. “And if there aren’t volunteers in the area, we recruit one.”
Then the family and photographer work together to plan the session date and location. After their session, the family receives their photos and the Gold Hope Project shares the fighter’s story and images on their social media channels.
During the sessions, cancer becomes a distant memory, if just for a few hours. “Going through all the hardships of having cancer can be easy to focus on but is not something I ever see in our sessions,” Dawson said. “The fighters always seem to blow me away with their joy!”
As for what’s next for the Gold Hope Project, Dawson has set her sights high. In addition to continuing to help families by providing them with lasting memories of their children, fundraising for research is on the horizon.
“We started fundraising during the formation of our organization to offset the costs associated with becoming and running a nonprofit organization. But it has long been a goal of the organization to help fund pediatric brain cancer research, specifically research for DIPG,” said Dawson. “We are so close to making this a reality and hope this year will be the year we help fund our first research grant!”
For more on the Gold Hope Project, including information on how to volunteer or donate, visit The Gold Hope Project.