CURE Adventures in Multiple Myeloma is an award-winning collaboration to raise research funds, awareness and hope for myeloma patients.
Patients, caregivers, myeloma doctors and nurses and myeloma loved ones take on challenging mountains to demonstrate that the advancements being made in recent years are helping patients live longer with a higher quality of life than ever before.
These incredible challenges give participants a way to tap into their circle of support to raise significant funds to fuel the myeloma research pipeline. This program previously raised more than $3 million, 100% of which went directly to fund critical research, thanks to our sponsors.
Each team is carefully selected, representing a microcosm of the myeloma community patients, caregivers, health care professionals and clinical trials managers, as well as representatives from our pharma partners, and from CURE Magazine to emphasize the collaboration necessary to drive toward cures. Each trek was documented via team member bios, blogs and social media posts. In addition each incredible journey was captured on video to share the powerful experience and tremendous inspiration with hundreds of thousands.
The life-changing experience that these hikes provided for our teams, which are microcosms of the myeloma community, is incredibly empowering. We see patients push themselves beyond their perceived limits while teammates trekking alongside them experience a journey of complexities similar to a cancer journey.