Machu Picchu2016

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Machu Picchu

Alicia O'Neill


September Is Blood Cancer Awareness Month: What Can YOU Do?

August 31, 2016

Thursday, September 01

In the last 10 years, there has been so much incredible progress in treating multiple myeloma. During that time, there have been 10 new drug therapies approved by the FDA for patients, and there are dozens of promising clinical trials in the pipeline. In the last decade, the lifespan of patients with myeloma has tripled and quality of life for patients has improved dramatically.

So why do we need to raise awareness for blood cancers and multiple myeloma? Because while there has been so much progress, there still is no cure.

September is Blood Cancer Awareness Month and we ask you to help us continue to keep multiple myeloma and other blood cancers high profile so that the public is aware of the critical need to continue to fund blood cancer research.

The partnership between the MMRF, Takeda and CURE Magazine via Moving Mountains for Multiple Myeloma has helped raise awareness through our media efforts. As we wrap up this year’s third climb in the Moving Mountains for Multiple Myeloma program, we are so proud of the substantial reach that we have had with our message: A message of inspiration, empowerment, progress and the need to continue efforts to find a cure.

Through our three climbs, Mount Kilimanjaro in January, the Grand Canyon in May and most recently, the Inca Trail trek to Machu Picchu, we have raised global awareness about multiple myeloma and the progress that has been made.

We’ve had 50 MM4MM team members — including 11 patients, two doctors, two nurses, two clinical trials administrators, a scientist from Takeda Oncology and so many caregivers — generate TV, magazine and newspaper coverage, write blogs and blast out thousands of social media posts globally.

Please help us continue of our awareness efforts. Please help us by reaching out to your networks and share about the incredible work being done by so many to help find cures to blood cancers. We can’t stop until there is a cure.