News|Videos|October 30, 2025

Experts Break Down Key Insights During Breast Cancer Awareness Month

Fact checked by: Ryan Scott, Alex Biese

Three experts in breast surgery, medical oncology and reconstructive surgery share their insights on the importance of Breast Cancer Awareness Month.

Three leading experts in breast surgery, medical oncology and reconstructive surgery share their insights on the importance of awareness and advancing care during Breast Cancer Awareness Month.

CURE sat down for interviews with Dr. Sheldon M. Feldman, Dr. Evan Garfein and Dr. Komal Jhaveri.

Feldman is the chief of Breast Surgery and Surgical Oncology, and director of the Breast Cancer Services at Montefiore Einstein Comprehensive Cancer Center.

Garfein is chief of the Division of Plastic and Reconstructive Surgery at Montefiore Medical Center, and professor of Surgery at Albert Einstein College of Medicine.

Finally, Jhaveri, a breast medical oncologist, is section head of the Endocrine Therapy Research Program, clinical director of the Early Drug Development Service, and Patricia and James Cayne Chair for Junior Faculty at Memorial Sloan Kettering Cancer Center.

Transcript

Introduction: October marks Breast Cancer Awareness Month, a chance to recognize survivors and support those currently in treatment. In this video, three physicians share their thoughts on progress in care, patient empowerment and what continued awareness can achieve. Let’s hear from them.

Feldman: Breast cancer is such an important part of our world, unfortunately. Almost anybody you talk with, friends, colleagues, everyone's been touched by this disease, either in their own family or a friend. It's just, unfortunately, such a huge part of our culture. So I think for patients and people to understand, even as aware as we are, we can be more aware.

Screening and early diagnosis are really the best we can do. We don't have yet, and what we really want, is a way to completely prevent this disease, right? We don't want to be treating it, even early. We don't want to be treating it. We want to be stopping it from happening. But until we get to that point, by finding disease at the earliest possible stage, patients are not going to die. They're going to have minimal treatment. They won't have to go through anything too harsh, and they'll be OK. So, continuing to beat the drum about awareness is extremely important so that if patients are diagnosed with breast cancer, they're diagnosed as early as possible.

Garfein: It's super important, obviously. Breast cancer touches everyone. You can't find someone who doesn't have a friend, relative or coworker who hasn't been touched by this disease. Breast Cancer Awareness Month has always been very powerful. It's a great opportunity to turbocharge people to have a conversation with a friend, loved one or relative about breast cancer and treatment.

Jhaveri: I think we all know October is Breast Cancer Awareness Month. And ... what is so important about that? It's not just about wearing pink, the way I am, or just to support pink, or buy pink, or show pink ribbons. I think it's really bringing our thoughtfulness and our awareness into action. It's not just making people aware, but it's utilizing ways to put this into action. Because we want to work on promoting early detection. We want to work on promoting innovation and science. We want to work on fueling this research and supporting our patients overall and the survivors with compassion and focus on the survivorship issues.

Last but not least, we also want to promote equitable care. So, I do think that awareness is necessarily where change begins, but action is how we actually save lives. So, we really need to come together as a community, and October is just a way for us to do that and think about that together as a community, so that we can act towards these goals and help our patients.

Transcript has been edited for clarity and conciseness.

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